Ireland is a nation of begrudgers, so why should Irish food be any different?
Using a distinctive claymation style (cheers Aardman!), we hear from different foods gathered from across the 32 counties to air their beef about Beef.
LIDL – BEEFGRUDGERY
How we gave a voice to Lidl’s other foods in an authentic and funny way.
We created a phone-in show where our food characters could get things off their chests, calling it “The Check-Out Line” (any resemblance to the Irish radio staple “Liveline” being purely coincidental).
The campaign proved so successful that we were asked to cook up some new characters. Enter “Beefgrudgery 2: The Beefquel”.
LIDL – BEEFGRUDGERY
How we gave a voice to Lidl’s other foods in an authentic and funny way.
Ireland is a nation of begrudgers, so why should Irish food be any different?
Using a distinctive claymation style (cheers Aardman!), we hear from different foods gathered from across the 32 counties to air their beef about Beef.